Bethphage appoints new CEO

August 20, 2014

A Shropshire organisation which provides support and services for adults with learning disabilities has appointed a new CEO.

Following a selection process involving service users, staff and board members, Andrew Strong will take up the position with effect from 10 November 2014. He replaces outgoing CEO Rob Tovey who, having held the role for ten years, is joining the Care Quality Commission (CQC).

Mr Strong is currently area operations director (West Mercia) for the British Red Cross and brings his vast experience of providing CQC-registered ambulance and patient transport, first aid and humanity education, and support-at-home services for people in crisis, to Bethphage. He is also a non-executive director of Fortis Living housing association, was previously CEO of Herefordshire Mind and development manager and acting CEO of specialist support organisation for third sector health and social care organisations, The Alliance Herefordshire.

Commenting on his new position Andrew Strong said: “I am delighted to be appointed as Bethphage’s new CEO and I can’t wait to start in November. Bethphage’s person-centred service culture is very strong and my first task will be to listen to all of the stakeholders, especially the users of its services, so that I can learn about the challenges and opportunities ahead. I’m looking forward to meeting everyone soon.”

Derek Lum, chair of Bethphage said: “The board are pleased that the selection process we followed resulted in such a clear decision from all participants to appoint Andrew. Bethphage has an excellent and committed management team and Andrew’s skills and strong values will undoubtedly complement them and help us to continue our successful growth. ”

Picture: Andrew Strong, CEO, Bethphage

Bethphage Andrew Strong









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About Bethphage
Established in 1994, Bethphage is a Registered Charity (No. 1046225) which supports adults (18+) with learning disabilities in Birmingham, Shropshire, Telford & Wrekin, Walsall and Wolverhampton. The organisation employs 230 people, which are all trained to a minimum of NVQ level three. It holds Investors in People silver status and is regularly commended for its work by the Care Quality Commission.

For more information about Bethphage, contact: Stef Kay, operations director Tel: 01743 272880 Email: