Synaxon selects Little Fish Event Management to deliver its 2015 annual conference
The UK’s leading technology channel dealer group intends to make its 2015 conference the biggest and best yet and has sourced a Little Fish to help deliver on that promise
Warrington, 10 November 2014 – Leading channel services group Synaxon has appointed specialist event organisers, Little Fish Event Management, to organise its 2015 annual conference, with the aim of making next year’s event the biggest and most useful for members yet.
Little Fish was founded and is run by Lindsey Fish, who has extensive experience of channel event management and previously worked in senior marketing roles at cloud and services provider Exponential-e and prior to that at leading trade distributor, Entatech.
For the Synaxon conference, Little Fish will be aiming to create a memorable event that will deliver transformational and practical business ideas, which members can implement to improve business results.
The conference itself has been running for the last four years and has always been a success. Derek Jones Managing Director of Synaxon, comments: “The conference has always been well attended, with this year’s event attracting more than 150 member companies and 43 exhibitors. But as always, we want to improve and go one better and we want to make sure the event is of even more value to our members in 2015. We selected Little Fish Event Management, based on Lindsey’s previous experience in the channel and her expertise in delivering quality business to business events, and we are all looking forward to working with her to make next year’s conference the best ever.”
Commenting on the agreement with Synaxon, Fish said: “I am over the moon that Synaxon have selected us to deliver their annual conference. We have already made a start brainstorming ideas and we’ll be taking feedback from members to make sure we get a real understanding of their opinions and views. This conference will be built around and focused on their needs and our priority will be making sure the content is in tune with their business and their concerns.”
The Synaxon Conference will be held in June 2015, further information will be released in due course.
About Little Fish
Little Fish Event Management offers a business to business event, exhibition and event marketing services which are guaranteed to exceed expectations.
Little Fish understand that planning an event is a big deal and clients may even be sceptical about using external support, never-mind trusting somebody else with their brand and business reputation. It delivers not only a unique, industry leading and successful events for its clients, but events which actually meets the objectives originally set out to achieve.
Specialising in technology, publishing and vocational industries as well as in the delivery of large-scale trade and consumer exhibitions, Little Fish Event Management delivers a fresh, accessible and expert outsourced event service.
Synaxon is Europe’s largest grouping of independent IT resellers and system houses. It provides a range of services that enable resellers to enhance their marketing and build a strong presence in their chosen market and take full advantage of the extensive stock-holding and supply-chain capabilities of distributor and vendor partners. Synaxon partners have exclusive access to the unique EGIS (Enterprise Global Information System) on-line purchasing and information platform, through which they are able to locate, check availability and order products from Synaxon supplier partners. In addition, Synaxon provides a range of pro-active marketing services which reseller members can use to drive sales activity.
Synaxon is already well-established in Germany, where it has nearly 3000 partners that generate around €3 billion of gross external sales annually, representing 15 per cent of the German market. Through EGIS, these member partners have access to more than 200,000 products from over 200 distributors. Synaxon UK was established in September 2008 (fully launched in January 2009) and now has a UK reseller membership of 620 independent resellers with combined revenues of around £700 million of gross external sales.
For more information about Synaxon, please contact:
Derek Jones, Managing Director, Synaxon UK
Tel: 0844 481 5844
Mobile: 07920 114844